The Army taught me a phrase early, and it shaped everything I have done since. Be the Standard. Know the task and the duties of your profession. Then do them, every day. You represent what right looks like. Be, Know, Do. Three words, and the order matters. Being comes first. Before you know anything technical and … Read more
As I’ve described earlier, West Point and the Army made deliberate decisions to move from a culture of compliance to a culture of commitment, from measuring who could survive to investing in who could lead. That is a culture turnaround. It is one of the most transparent examples I know of what large-scale culture change … Read more
In the spring of 2020, Patrick McBrayer was the CEO of ACell Inc., a medical device company with a workforce that had gone home, a supply chain under pressure, and an industry landscape that was changing by the week. The pandemic was not a problem that could be solved with a good quarter or a … Read more
The Real Mutual Accountability Early in my career, not long after I became the Platoon Leader of an armored cavalry platoon with 41 Soldiers and 10 armored vehicles, my Platoon Sergeant (second in command) asked to inspect my fingernails. I was stunned but complied. His name was Sergeant Mac, and he was the kind of … Read more
The Safety in Learning While in command during a major exercise at the National Training Center in the Mojave Desert, we faced a professional enemy that was not about to cooperate with the plan I had developed. As we approached the critical moment of the battle, my staff could now see what I could not, … Read more
Making People Matter Few of us knew that roughly 40 percent of my class entering West Point would not graduate four years later. That attrition was not an accident. It was, in some respects, by design. The culture of the institution then was built around pressure, endurance, and the belief that only those who could … Read more
