The Mirror Test

Integrity is not what you say in the boardroom. It is what you do when no one is watching. When I was a young lieutenant in Germany, I had a platoon of about 41 Soldiers. We patrolled the East and West German border, and when we weren’t out at the border outposts, we worked on … Read more

Set the Azimuth, Part Three: Values

The Army taught me a phrase early, and it shaped everything I have done since. Be the Standard. Know the task and the duties of your profession. Then do them, every day. You represent what right looks like. Be, Know, Do. Three words, and the order matters. Being comes first. Before you know anything technical and … Read more

Level 4: The Coalition of the Willing

You can feel the difference here. Most leaders stop too soon. In We’re All In, I described one of the most instructive cultural turnaround stories I have come across: the New Aetna. In the early 2000s, Aetna Healthcare was in serious trouble. It was losing roughly a million dollars a day. Its relationships with customers and … Read more

Level 3: The Points of Light Culture

The most hopeful level is also the most frustrating. Here’s why. When I interviewed Andrew Sewnauth, President and CEO of CDS Life Transitions, for The Power of Being All In, he said something that stopped me cold. “Companies that don’t take time to invest in their employees pay an even greater price.” He wasn’t speaking theoretically. … Read more

Who Are You as a Leader? Building Your Personal Leadership Philosophy

In July of 1970, I found myself standing on the parade field at West Point alongside hundreds of other young men. Seventeen years old, two weeks out of high school, and a long way from Georgia. Several months earlier, two Army football coaches had shown up at my home in Atlanta one evening, and not … Read more

Why Culture Is Now Your Only Sustainable Advantage

There was a time when scale was an advantage. Or capital. Or access to information. Or geographic dominance. Those days are over. In the Information Age, accelerated by political upheaval, pandemic disruption, social unrest, and technological explosion, those advantages evaporate quickly. What worked yesterday gets copied today and is obsolete tomorrow. I’ve watched this play … Read more